Joyce Walstra

Joyce Walstra (1978) is director at Oranjewoud Export Academy. A group of entrepreneurs and professionals who use their knowledge and experience to increase the export and sales opportunities of small and medium-sized enterprises (SMEs) in the north of the Netherlands.

Joyce studied Business Administration, International Business and Higher Hotel School. In her previous position she was director of Stenden professionals. A division of NHL Stenden University of Applied Sciences, where she was responsible for creating customised educational offerings geared to the labour market.

From 2014 to 2016, she worked as a programme manager at Nuffic. In addition, she is actively committed to increasing international opportunities in SMEs through various side activities.

Joyce Walstra is a member of the Board of Trustees of Nuffic and serving as chairman of the Quality Committee.

Ancillary positions:

• Chairman MKB Noord
• Member General Board MKB Nederland
• Member General Board VNO-NCW Landelijk
• Member SER Noord Nederland
• Chairman Supervisory Board Landscape Triennale 2023
• Northern Netherlands Cooperation (SNN), Member Oversight Committee
• Member Board Circular Friesland
• Board member Northern Culture Fund
• Member Field Advisory Committee Commercial Economics

Appointment term (1st): January 1, 2022, to January 1, 2026.